Advertise with us

You Can Advertise on our Website contact your Local Editor and ask about our special offers; cambridgeshire@mumsnetlocal.com


Mumsnet has been called an ‘Internet phenomenon’ by The Sunday Telegraph and with over 50 million page views and 4.2 unique visitors a month, with 35,000 posts a day, you can see why.  It is the leading parenting forum based on average visit time.
Some statistics:

  • 96% of our users shop online for goods and services
  • 80% of our users seek advice or read reviews on Mumsnet when they are planning to buy a child related product
  • 79% of our users have purchased a product after recommendations on Mumsnet

Promotion

Mumsnet.com, the national site, runs a weekly topical feature linking back to the local sites.  The local editor puts  forward suggestions for this feature in advance.

We promote our advertisers via social media (Facebook, Twitter and Google+) we’re very friendly do come and visit our pages & interact with us.

We have a Local newsletter that goes out to people who have marked ‘Cambridgeshire’ as their homepage, advertisers are included in this newsletter which puts your business in front of Local Mumsnet users in a very direct way.


Free listings in our local directory

We offer free listings to businesses, services and organisations in our local directory.  Anyone can add a listing, all they need to do is join the site and they can list away in any relevant category.


Homepage Image

Our site features a homepage image of 650 x 320 pixels. If you would be interested in sponsoring this image then please email us to discuss your advertising requirements.


Offers Page

We have a dedicated offers page where businesses can promote discounts, offers and competitions to our users.  Space on the offers page is priced at £30 including VAT. Offers for our users can be supported with promotion on Twitter, Google+ and Facebook. Offering a competition or discount for users is by far the most effective way to get their attention, plus is makes it far easier to generate social media coverage as competitions and offers get shared and retweeted.


Website Advertising

We offer prominent adverts on the right hand side of the page on all pages of the site.  You can use a custom made drop in advert or use our create an advert tool.  The advert can link to your own website.

We offer bulk-buy discounts for anyone who wants to buy advertising across more than one area. Please email to discuss your requirements.  Mumsnet Local covers all of the UK ensuring advertisers get the coverage they need and at a great price.

The image must be at least 90 x 90 pixels in size. Alternatively, you may provide us with pre-prepared artwork sized to 300 x 100 pixels, which includes image and text. If you would like a moving advert, you can create an animated GIF.Rates on local sites are £60 per month for a targeted area, and then £12 per subsequent targeted area per month.

Target areas are:

Home Page / Offers
Things to Do
Local Talk
Meet-Ups
Classifieds
On the High Street
Services
Childcare & Education

Example: If you decided to advertise across Things to Do, Local Talk and Meet-ups for 1 month it would only cost £84.
Discounts available: 5 months for the price of 6 or 12 months for the price of 10. Discount is taken automatically at point of upload.

Leaderboards/Banner Ads
Long thin horizontal ads above the navigation bar.
Rates on local sites are £25cpm* (with £250 minimum spend). So, if our site is getting 13,000 page views per month, they would cost £325 (15,000 page views, £375 and so on).

MPUs
Square ads underneath the ‘Latest’ box on the right hand side of the pages.
Rates on local sites are £30cpm* (with £250 minimum spend). So, if our site is getting 13,000 page views per month, they would cost £390, (15,000 page views, £450 and so on).
*cost per impression:advertisers pay every time an ad is displayed on line


Blog

Advertorial Blog posts you are welcome to submit Advertorial posts to the blog. Maximum of 1500 words and include a least one image. The editor reserves the right to edit the content £60.

Blog advert £50 shows on every page of the blog


 

ratecard

 

 

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s